Übersicht der umgesetzten Projekte

SAP: Entry into the SME Segment

Year: 2002-2003

SAP, the world's largest supplier of enterprise resource planning systems (ERP), wanted to expand its scope of activities into the small and medium businesses segment. The agency introduced the company's new software technologies using a regular information system for specialized media, issued press releases and organized a media trip to SAPHIRE conference in Lisbon.

Contact: Michal Donath

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